Consumers Want Green

admin : September 24, 2014 5:36 pm : Blog

averyThe design, functionality, and environmentally friendly aspects of packaging are all essential to customers when choosing a product. From the source, Edie Newsroom, this article discusses consumer response to irresponsible packaging. Today, people like to buy products that are environmentally safe and those that are not, consumers are starting to boycott those brands simply because of their packaging.

“A study released by Forum for the Future, commissioned on behalf of Novelis, found that shoppers react positively towards companies that use green packaging and would consider switching to a comparable brand that offered a more sustainable option. With waste reduction rated as one of the most important issues, consumers are increasingly expecting companies to address sustainability through the materials they use and the products they offer.” Research shows. Green packaging and company responsibility is important to the integrity and longevity of businesses. Industries that have a high standard to recycle and reuse products and/or packaging.

Vice versa, companies that have negative or no practices are often scorned by consumers. The same study from Forum for the Future found the following, “According to the study, 90% of consumers stated that if they learned of a company’s irresponsible or deceptive business practices, they would stop buying its products, with 55% stating they would boycott those products or services altogether.”

Businesses that show green, sustainable responsibility are attractive to consumers. Avery Packaging is allowing companies a unique and responsible alternative to package their goods. The Reusable Transport Packaging (RTP) has internal and externals benefits for the products and your company. Benefits include a minimum carbon footprint, life cycle analysis, improved sustainability, and extended producer responsibility. 100% reusable or recyclable, our RTP is a cost effective, efficient alternative to previous means of packaging.

Show your consumers that you’re the real deal. Dedicate yourself and your business to making the world a greener place.

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What is Sustainable Product Packaging?

admin : May 29, 2014 4:36 pm : Blog

OLYMPUS DIGITAL CAMERAProduct packaging is a large source of unnecessary waste when it doesn’t have to be. Sustainable product packaging is a way that manufacturers can responsibly package materials through recycling and reusing materials. Waste Management World says, “A town of 100,000 inhabitants collecting 100% of its household recyclable packaging waste could recycle 780 tons of steel, 200 tons of aluminum, 470 tons of plastics, 2300 tons of paper and 2200 tons of glass per year.” x

There are so many things that we can do to eliminate waste but first, we should understand the three main types of packaging.

  • Sales Packaging
  • Secondary Packaging
  • Transit Packaging

Sales packaging is general packaging that you say in a store. The material(s) cover the product and have consumer information about the product for customer convenience. Secondary packaging is when a bulk of products are packaged together while transit packaging is items that are packaged with shrink wrap, pallets, etc.

Reusable Transport Packaging (RTP) eliminates waste at the source, through the transit packaging stage. Using specially designed packages, RTPs can protect the product and save money. Sensitive products such as produce is damaged heavily through shipping processes. RTPs eliminate this issue, creating a functional yet sustainable alternative to product packaging.

Plastic, specifically, is one of the most wasted resources. According to the EPA, plastics make up almost 13% of the municipal solid waste stream. As a universal community, we have recognized that this is an enormous problem and have taken steps to alleviate the problem but we still have a long way to go.

  • 32 million tons of plastic waste were generated in 2012, representing 12.7 percent of total MSW.
  • In 2012, the United States generated almost 14 million tons of plastics as containers and packaging, about 11 million tons as durable goods such as appliances, and almost 7 million tons as nondurable goods, such as plates and cups.
  • Only 9 percent of the total plastic waste generated in 2012 was recovered for recycling.
  • In 2012, the category of plastics which includes bags, sacks, and wraps was recycled at about 12 percent.
  • Plastics also are found in automobiles, but recycling of these materials is counted separately from the MSW recycling rate. x

Reusable Transport Packaging is the beginning of sustainable packaging that will create a positive trickle-down effect. Support the cause and do your environmental part!

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Avoiding Mold Contamination

admin : March 24, 2014 1:53 pm : Blog

MoldContaminationIn the food packaging industry, one the largest and most important hurdles to jump is effective food safety. Containers, if not ventilated and stored properly, can be a breeding ground for harmful substances such as mold. Mold can be a serious health concern especially when it comes to our food. Certain molds can cause allergic reactions and respiratory problems, while some with poisonous traits can cause illness and serious health concerns. Mold can be found on the surface of food, within the product, or growing on the actual container itself. Temperature, humidity, and moisture is the combination most often associated with mold and, unfortunately, can be the standard conditions for food handling.

Mold is a serious issue that, when found, needs to be addressed immediately; it affects the food quality, safety, and revenue for the business. “Shipping, handling and storing products in standard corrugated containers affected by moisture, humidity, and temperature can lead to 5-25% of damaged and unsaleable product.” Why not use a more viable solution than standardized containers that do more damage to the quality and handling of food. Reusable Transport Package (RTP) is one option for more efficient food handling. RTP’s use a variety of ways to ensure safe food transportation without the concerns of mold or product damage.

RTP’s use films that conform to portions inside and outside the container. These films not only protect the frame, it keeps products from moisture, contaminates, and creates a more stable alternative. There are also alternative films such as “virgin films” that wrap around the frames and products to keep the items sanitary as well as provide tamper evident safety. Other container options include suspending products or supported within the physical container. This may sound like a no-brainer but stacking is still a popular tool among some manufacturers and service providers. Stacking may seem sensible but coupled with the movement that comes with travelling and the vibration within the container, stacking can cause crushing and product damage.

Food safety should be one of our number one concerns considering it is all around us. Our health relies on the safety of food transportation. Mold can be a large problem, especially in hot, moist, and humid areas. Always make sure that your food is safe and free from mold growth.




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